Content! Your customers are searching for it, scanning for it, browsing for it. They’re demanding it! And if you’re not in a position to provide it, well, they’ll go looking for it somewhere else.
But what do blogs have to do with marketing, anyway, and sales? It’s not like they’re selling anything. That certainly limits their potential, right?
Actually, that statement couldn’t be further from the truth!
Blog content is an amazing method of drawing organic search directly to your website. If you own a plumbing service, and you write great blogs and How-To articles on plumbing, people who are looking for information via Google, Bing and Yahoowill find you.
It’s more than just a few curious individuals looking for information. Consider what it is that they are searching for. These are specialized questions—questions related directly to your niche market. The people who ask them are potential sales waiting to happen, and if you can get them on your site, you’re one step closer to making it happen.
What if your Houston blog was the go-to site for industry knowledge? What if your blogs were ranking in the number one spot when certain questions are asked? You already know the answer—you’re developing a following, and that following shares your content to others, who in turn tell even more people about that great informative site that they can’t get enough of.
Bingo, you’ve just hit on something huge.
EZQ Consulting brings two awesome aspects to your future blog. First, we maintain only the highest quality writing staff. If you’re hiring people that barely speak English, your customers will not understand your blog, and may even sour toward your company as a response to wasting their time.
Second, we take our SEO knowledge and we get it working for you by combining keyword rich titles and subtitles as well as important Meta Tags and other internal features that help rank it high on the search engines. That’s more attention, faster. What’s not to like about that?
Message us today, and let’s get started building a database of information that will generate interest and take your company viral!